Marketing Operations Specialist (B2B, MarTech & Campaigns)

About the role

We are looking for a hands‑on Marketing Operations Specialist to own and optimise our MarTech stack, primarily Marketo, and to drive data‑driven B2B campaigns. You will work closely with marketing, sales and content teams to ensure seamless execution and measurable results.

Key responsibilities

• Take full ownership of Marketo – setup, management and ongoing optimisation.
• Integrate APIs and connect MarTech tools to streamline data flow, reporting and campaign execution.
• Design and run email campaigns, nurture streams and lead‑scoring models.
• Collaborate with content, creative and demand‑generation teams to deliver on‑brand campaigns.
• Monitor, analyse and report on campaign performance, providing insights to improve ROI.
• Maintain data hygiene, segmentation and compliance within marketing databases.
• Lead adoption of new marketing technologies aligned with business objectives.
• Ensure compliance with GDPR, CAN‑SPAM and other data‑privacy regulations.
• Troubleshoot technical issues related to MarTech integrations and campaign execution.

Required profile

• Bachelor’s degree in Marketing, Business or a related field.
• Proven experience in B2B marketing operations and automation platforms.
• Strong analytical mindset with experience in campaign reporting and data analysis.
• Excellent communication, project‑management and collaboration skills.
• Ability to thrive in a fast‑paced, results‑driven environment.

Required skills

• Marketo
• HubSpot
• Salesforce
• API integration
• Data analysis and campaign reporting
• GDPR and CAN‑SPAM compliance

What we offer

• Remote work from anywhere in Kyrgyzstan.
• Unlimited access to EPAM’s internal learning database.
• Free English classes with certified teachers.
• Medical and family care package.
• Six trust days per year (sick leave without a medical certificate).
• Coverage of psychology sessions of your choice.
• Discounts for fitness clubs and sports programs.
• Leadership development, career advising and well‑being programs.