Area Sales Manager - FMCG

About the role

CCI, a multinational beverage company producing, distributing and selling sparkling and still beverages, is looking for an Area Sales Manager to join its sales team in Kyrgyzstan. The role covers the region assigned to the manager, including sales, market share, profitability and customer growth.

Key responsibilities

• Develop and execute strategies for sales, market share, profitability and customer growth, and manage the team, distributors and the customer base in the assigned region
• Prepare and run business and customer plans, and create action plans based on market trends and opportunities
• Train and develop the team (onboarding, OJT and other programmes) and evaluate performance
• Analyse market share and sales data to drive action plans, and control execution standards through market visits
• Manage the annual budget (trade marketing, promotion, expenses) and monitor daily and monthly forecasts and KPIs
• Ensure effective use of coolers and promotional materials, and ensure compliance with company and distributor strategies
• Visit potential distributors, manage changes where needed, and increase customer satisfaction through regular customer visits
• Build strong relationships with critical customers and develop distributor processes in line with company standards

Required profile

• Bachelor's degree in business, economics or a related field; MBA preferred
• At least 3 years of active sales experience in FMCG
• Solid knowledge of financial management, business environment and trends, and of distributor management
• Commercial acumen, progress forms and methods of merchant and sales
• English at least B1 (intermediate)

Required skills

• Proficiency in MS Office
• Distributor management

What we offer

• Equal salary policy
• A globally diverse, international workplace
• Inclusive team-building activities and digital learning opportunities
• Leadership exposure through organisational events
• Inclusive language and culture, social clubs and networks
• Inclusive and family-friendly policies